World Perspectives

What the Trade Deficit Says about the U.S. Economy

USDA released its weekly sales report last week with some mixed news, but another trade report has some interesting insights into the overall economy: the August international trade report from the Department of Commerce.  The U.S. trade deficit in all goods and services was $54.9 billion in August; that compares to a deficit of $54 billion in July.  Exports actually increased $500 million in August (0.2 percent), but imports rose faster at $1.3 billion (0.5 percent).   The most important economic indicator from this is that the total volume of trade increased.  Indeed, from an economic perspective, the total volume of trade is an important indicator as it reflects the trend in overall economic activity.  Augu...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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