World Perspectives
softs

Benefit of Noncompeting Goods

U.S. pet food has been identified as a high-potential agricultural export. Pet food exports have been increasing by an average 8 percent per year and probably higher if Covid’s impact on 2020 is excluded. There are several reasons for this dynamic: Pet food is a rich world concept, and the U.S. had a head start on its product development. The U.S. is highly competitive on the inputs used in its production. Many countries have higher border measures impeding imports of the inputs but had no historical experience to impose barriers to the finished products. Tree nuts are another example where U.S. exports benefit from relatively fewer import barriers due to dominance in both production and exports. ...

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From WPI Consulting

Weighing in on strategic realignment

WPI’s team was retained by the governing board of a U.S. industry organization to review a decision, reached by vote, to invest significant assets into the development and management of an export trading company. WPI’s team conducted a formal review of this decision and concluded that the current level of market saturation would limit the benefits of the investment. Based on WPI’s analysis and recommended actions, the board subsequently reversed its decision and undertook a strategic planning effort to identify more impactful investments. On behalf of numerous clients, WPI has not only assisted in identifying strategic paths but also advised their implementation.

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