World Perspectives
softs

Cocoa Canary

Given their inelasticity, staple agricultural commodities are a poor indicator of economic health. However, luxury food items like cocoa may be a better indicator of the world’s recovery from the coronavirus. The December contract was up about 2 percent in today’s trading but remains mired down at contract lows. It initially fell 20.8 percent during the February/March initial stages of the global crisis but dipped further this month on fears of the virus’s durability. By comparison, over that same period corn is down 13.7 percent, SRW is down 4.2 percent and soybeans are down 2.8 percent.  The COVID outbreak and economic recession hit after years of cocoa production increases needed to meet the demands of a richer wo...

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softs

How Sweet it Isn't

  Two major U.S. sugar processors, U.S. Sugar and Imperial Sugar planned a merger, but the Justice Department is saying no. It warns that the duopoly would result in higher sugar prices in the Southeast. But higher sugar prices are the point of U.S. sugar policy. The government sets a floo...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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