Bears regained control of the CBOT ag market trade on Monday, seemingly not because of the WASDE but rather because of shifting weather forecasts and apparently receding threats. The weather in South America is trending more favorably for the corn and soybean crops down there, and showers in th...
Wheat After weeks of anticipation, rains finally arrived in the most needed areas of Argentina. At the beginning of the week, the central and northern parts of Córdoba, central and northern Santa Fe, and parts of Entre Ríos received significant rainfall. Toward the end of th...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.