World Perspectives
livestock

Flailing on Inflation; Japan’s Beef Craving; Incongruous Messaging

Flailing on Inflation Many months after inflation began eating into pocketbooks, the Biden Administration is on a full court press to try and address the problem. When it comes to food inflation, there is little that can be done. It simply costs more to grow, process, and ship product. When it comes to meat, U.S. consumer demand is robust. Matt Sherman at Kern Meat Company points out the dynamic of politicians going after the handful of major meat packers during periods of inflation is more than a century old. Increased regulation raises costs, and the White House idea of taxing windfall profits will likely reduce supply.  The larger problem is public distrust of government. A survey by the Gardner Food and Agriculture Forum, a conso...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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