World Perspectives
feed-grains soy-oilseeds wheat

How Big is Big?

One might say that grain and soy futures markets are a function of relative sizes.  Fundamentally, their prices are moved by how big or small crop production may be, by how large or how limited demand may be and by the size of each year’s ending stocks. Said another way, the fundamental supply and demand factors that set up futures market price movement and direction each crop cycle are ultimately measured by size.  Of course, there are a myriad of different elements that work to determine the size of each crop, the amount of demand for crops, ending stocks and the like. The sizes involved are seldom viewed as absolutes. More often they are compared to the past history of the same set of sizes. By itself a 16 billion bu U.S...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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