World Perspectives
feed-grains soy-oilseeds wheat

Market Commentary

The CBOT found plenty of support today from the weekend attack in Saudi Arabia that sent crude oil futures sharply higher. Between the support building late last week anyway, the weekend news was sufficient to keep sellers at bay in nearly every commodity except soymeal. Soyoil, biodiesel and ethanol have opportunities to directly benefit from higher crude oil prices and October ethanol futures finished 3 percent higher. This afternoon, USDA noted that corn and soybean crop conditions ratings stayed essentially the same, with historically low percentages in the good/excellent categories. The crops remain stubbornly behind in their maturity, though good weather will help that process continue this week. If you haven’t already, you sho...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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