After a very quiet prior week with limited activity, market conditions became significantly more active. Futures rallied early in the week after President Trump said he had spoken with Xi Jinping and that China agreed to buy up to 20 MMT of U.S. soybeans. China has already purchased around 12 MMT, leaving potential room for an additional 8 MMT. The announcement triggered a strong futures response, particularly as the earlier 12 MMT commitment was fully executed, with Cofco taking about 4 MMT and Sinograin purchasing the remaining 8 MMT, reinforcing confidence in China’s follow-through. The futures rally sparked heavy farmer selling in Brazil, with roughly 5 MMT reportedly originated during the week, pressuring Brazilian basis values...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Crude oil prices extended their rally today, supported by several developments, including escalating Houthi attacks on Saudi Arabian oil infrastructure and growing concerns about supply disruptions. The Trump administration is reportedly preparing to remove 50 perc...
Regional News Dry weather across the UK and Europe is becoming increasingly concerning for the 2027 crops as planting intentions are lowered amid dry soil conditions. Delayed sowing or establishment under adverse conditions could leave crops more vulnerable to frost/freeze events and dise...