Exports have accounted for 25 percent of U.S. farm income, but that share will continue to fall. While China has taken about 25 percent of U.S. agricultural exports, the trade war is about to intensify. This will mean both further near-term losses but also a long-term erosion. Sales to Europe have been declining, and Japan will buy more from Australia and New Zealand due to the Trans-Pacific Partnership (TPP). The OECD issued a silly report that American consumers will be worst hit due to the trade conflict with China. Duh. That is the whole point of it – the U.S. has lower importer barriers and consumes more from China. The real question is, what should be the revised direction of U.S. industries such as agriculture? Technology has...
What You Need to Know Today: Brazilian President Luiz Inácio Lula da Silva secured reelection on Sunday, defeating right-wing Senator Flávio Bolsonaro despite trailing in the first round of voting. The surprise victory triggered a sharp selloff in Brazilian financial market...
The 2026 midterm elections are a week from tomorrow, but early voting has been taking place for weeks. At stake is control of Congress, including the House of Representatives, where all 435 seats are contested, and the Senate, where approximately one-third of the seats are up for election. Farm...
Key Takeaways: Total U.S. crop acres (excluding hay) are forecast to expand fractionally this year due to greater oilseed crop and winter wheat plantings. One of the key drivers of this year’s crop outlook is input costs, and crops with a lower cost profile have an advantage in producers...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.