U.S.-Canada Road Forward Donald Trump initially thought that U.S. agriculture was a problem for him since the sector was so paranoid about trade retaliation that it cried out loudly for him to “do no harm.” Now he has come to realize that it presents some of the best examples of protectionism faced by an American industry in markets abroad. At this past weekend’s G7 meeting in Canada, he zeroed in on the 270 percent duty that Canada charges on U.S. dairy exceeding that country’s relatively small import quota and mistakenly interpreted it as emblematic of the larger bilateral trade relationship. Then he and aide Peter Navarro made it personal with Prime Minister Justin Trudeau. This has rightfully left a very bad ta...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Brazilian President Luiz Inácio Lula da Silva secured reelection on Sunday, defeating right-wing Senator Flávio Bolsonaro despite trailing in the first round of voting. The surprise victory triggered a sharp selloff in Brazilian financial market...
The 2026 midterm elections are a week from tomorrow, but early voting has been taking place for weeks. At stake is control of Congress, including the House of Representatives, where all 435 seats are contested, and the Senate, where approximately one-third of the seats are up for election. Farm...
Key Takeaways: Total U.S. crop acres (excluding hay) are forecast to expand fractionally this year due to greater oilseed crop and winter wheat plantings. One of the key drivers of this year’s crop outlook is input costs, and crops with a lower cost profile have an advantage in producers...