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The Next China

The country with the largest population is China and India is second but agricultural marketers are always looking for alternative markets. Indonesia has 265 million people living on 17,000 islands with a total arable land base of just 13 percent. While its import policies have been designed to protect its agricultural base, imports have been growing.  While bulk commodities have been a key part of the growth, so have been higher value/value-added foods. Major exports are palm oil, coffee, rubber and spices. Indonesia’s food exports are relatively flat but there is room to their food imports in a nation with lots of people but not so much land. ...

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Communicating importance of value-added products

Facing increasing pressure to quantify the value of export promotion efforts to investors, a U.S. industry organization retained WPI to develop a quantitative model that better communicated the importance of exports. The resulting model concluded that value-added meat exports contributed $0.45 cents per bushel to the price of corn, increasing support for that sector’s financial support of WPI’s client. In addition to serving the red meat industry with this type of analysis, WPI has generated similar deliverables for the U.S. soybean and poultry/egg industries.

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