China’s enormous influence on the pork market is now greater than ever as USDA is projecting that the country will account for more than 25 percent of global pork trade in 2017. Now it is a force for increases in another category of exports. USDA Buying More Cheese While in Wisconsin (a battleground state in the presidential election) on Tuesday, USDA Secretary Tom Vilsack announced that the department intends to buy $20 million worth of cheddar cheese. The solicitation will be forthcoming from USDA. This follows a previous announcement in August (see Ag Perspectives, 24 August) regarding USDA’s plan to spend $20 million on 11 million pounds. The goal of both announcements was to prop up dairy prices and divert the purchased cheese to fee...
What You Need to Know Today: A third U.S. border crossing (Columbus, New Mexico) has reopened to Mexican cattle imports following nearly two years of restrictions related to New World screwworm. The reopening could gradually improve feeder cattle availability, although more than 60 confi...
Yesterday, the USDA’s Agricultural Marketing Service (AMS) released a new report of negotiated cash purchases of cattle under the mandatory price report. The report included Colorado, New Mexico, Oklahoma, Texas, and Kansas. The goal of the report was to solve the confidentiality issues e...
Key Takeaways: U.S. soybean crushing began in 1911 and saw its most rapid expansion during the 1930s amid the broader agricultural and technology revolutions of the time. After peaking in the early 2000s, the soybean crushing industry went through a downturn as poor crush margins forced...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.