World Perspectives

Food and IT Arrogance; Intentional Trade Policy

Food and IT Arrogance The EU was supposed to issue an updated “protein strategy” early this year but it has been postponed until perhaps late this summer. Its political leaders are flustered that two-thirds of the Continent’s high-quality protein and most of its soybeans are imported. They hope to use government support to quickly boost the domestic soybean production area by 70 percent. They cite food security, though they expressed umbrage when the U.S. declared national security when imposing tariffs on steel and aluminum. Europe had no trouble finding plant protein supplies during COVID, or due to the war in Ukraine. In fact, they block some food imports from Ukraine.  Now there is also a demand for AI autonomy...

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WPI Crop Progress and Conditions App (Updated 29 April)

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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